“Alexa, Raise the Bar on Search”
The next voice you hear will be from Google. Or Amazon. Or Apple. How we interface with our computers is taking another leap-frog move beyond 24/7 mobile connectivity and sharper images on small screens. Now, voice-enabled interfaces to…
Social Marketing B2B – It’s Not What You Think
New technology provides real-time, data-driven efficiencies in B2B social media marketing Social media marketing has leapt to the forefront of digital marketing tactics for many companies, driving their business-to-business prospecting.…
Top 5 Web Design Trends for 2018
As 2017 comes to a close, it’s time to start thinking about how to stay in front of the 2018 web design curve. While some trends are fleeting and experimental, the trends outlined below are grounded in improving the user’s experience and…
Digital Travel Trends And Takeaways – February 2018
From the Thought Leadership Team at USDM Digital™ WHAT’S TRENDING… AND OUR TAKE ON IT TREND: More than 90% of 2018 mobile travel researchers (110.5 million) will use a smartphone. 63.3% of mobile travel researchers (78.1…
Digital Travel Trends And Takeaway – January 2018
From the Thought Leadership Team at USDM Digital™ WHAT’S TRENDING in Digital Marketing TREND: According to Forbes, voice search is one of the top travel trends of 2018. What Siri started doing for iPhone users a few years back has…
Travel and Tourism
You want more heads in beds, butts in seats and more revenue to the bottom line. Our playbook for today’s travel and tourism marketing is strategic and data-driven - - we begin with audience development, driven by real-time market…
Economic Development in a Digital World
You need to raise brand awareness, engage qualified prospects and generate more leads… and a great deal of this begins online with a prospect. Data-driven digital marketing has changed economic development lead generation forever. …
Financial Services and Insurance
New buying consumers don’t have loyalty to the family insurance agent that dad once had. For insurance, the lead generation world has changed forever. Working with the nation’s largest insurance providers, USDM has developed new brands,…
Retail
The retail world has gone from catalog shopping to showrooming. From consumer electronics to consumer-packaged goods, USDM has worked with some of the biggest and best brands and their retail and eCommerce channel partners to build quicker…
Automotive
When one of the most prestigious auto makers needed a digital go to market strategy for the Americas they chose USDM. Auto brands can benefit from us identifying and engaging high value targets, launching campaigns that cover 98% of the…